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Strategic Communications

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gina.digital is a strategic communications agency delivering premium design, brand strategy, websites and online marketing. Contact us.

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Strategy

How to push bad press off Google?

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If you’ve ever experienced the wrath of an angry customer, or been the target of bad press or a dishonest competitor who has left a scathing review of …

Make time for think time

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Our thoughts are the foundation of all our actions. In order for our work to be productive and creative, our thoughts need to be in order.

Management

Pairing people for maximum productivity

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Sitting near a high-achiever in the office can boost your productivity by 15%, claims researcher Dylan Minor, assistant professor of managerial economics and decision sciences at the Kellogg …

Integrity is…

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What is integrity? I’ve thought long and hard about this question over the last few weeks, and read and researched many definitions.

Connect with Gina

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Our work

  • Corporate Identity
  • Graphic Design
  • Illustration
  • Logo Design
  • Photography
  • Websites
  • WordPress

Our ideas

  • Articles

Showcase

  • Client Gallery
  • Case Studies
  • Testimonials

Design

Carlton Communicators

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Gina designed this brand and stationery for Carlton Communicators, a relationship management firm in North Sydney with key clients known across the world.

Case Studies

Evotec Technology Systems

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Gina designed the corporate identity and suite of corporate documents for Sydney client Evotec Technology Systems, elevating the brand from an unpolished to a professional and clean technology …

Illustration

Australian Flowers Illustration

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Lisa conceived the idea and illustrated these Australian Native Flora for use in the 2017 redesign of Blue Mountains City Council’s Integrated Plans.

Library Rules Posters Illustration

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Gina designed this suite of library rules posters from concept to print production, illustration and proofing for placement in the UTS university library.

Leadership

Steve Jobs’ Apple: is the vision lost?

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Marketing is about values, says Apple founder Steve Jobs in this behind-the-scenes video from 1997. People will not remember much about any company, he continues, which means that …

The change cycle: drive slowly and inspire

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This week strategy+business published an article about change: how to introduce, motivate and implement change in an organisation—successfully.

Portraits

Portrait of Angeline

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Markus was hired to photograph some professional and personal studio and outdoor portraits for Sydney consultancy, Peer Business Consulting. The shoot was an exciting one including clothes styling, …

Portrait of Simon

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Markus was commissioned to photograph various professional portraits of security IT and banking specialist, Simon Morse. Simon is a relaxed guy and photographed very well. This fact, together …

Wordpress

Sustainable Blue Mountains

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gina.digital designed and developed this website for Blue Mountains City Council representing the community vision for a more sustainable Blue Mountains.

Peer Business Consulting

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Gina designed the brand, corporate identity and responsive website for business consulting firm Peer Business Consulting, Inner City Sydney.

Websites

Guy Bucchi

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Gina designed this website in a mid-century modern style, palette and european flair, featuring the work of New Zealand-French artisan Guy Bucchi.

Ideas in Practice

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Gina designed and managed the entire corporate identity of this Coogee-based marketing firm, Ideas in Practice, including brand design, print collateral and desktop and mobile website.

Products

Baby Stitch Products

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Markus photographed these gifts following the client’s brief that they desired coloured paper backgrounds to match their products. The result: pretty baby-themed photos for their website.

Bicycle Built for Two

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Markus photographed these retro bicycle images for our client and she chose her favourites to be printed on canvas as a birthday surprise for her partner.

colour on location Portfolio

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Gina was hired to design a portfolio for our client, colour on location. Markus photographed her story boards for use in the portfolio. We accepted the client’s brief …

Testimonials

Anne Skyvington

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“I’m a creative writer and blogger, with loads of content and imaginative writings to share with the world, both in print and online.”

Paryn Marketing

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“Gina’s visual design talent and the quality of her work are amazing. She is a dedicated and personable service provider who genuinely cares about her clients and the …

Blue Mountains Regional Business Chamber

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“Gina was hired to produce the following items for Blue Mountains Regional Business Chamber: logo design, business cards, brand manual, visual identity, marketing collateral, document design and design …

Promotions

Has an agency ever really looked after your best interests?

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Inspiration

Silence is a source of great strength.

Lao Tzu

Ideas

Music is enough for a lifetime, but a lifetime is not enough for music.

Sergei Rachmaninoff

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Contact us

Gina-Jaaskelainen

Gina Jaaskelainen
Principal/Strategist
0435 551 025 (SMS)
gina@gina.digital

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